Your commerce engine is best-in-class. PIMplify is the AI content engine that fuels it, turning your technical product data into persuasive content that converts.
Export from SAP Commerce Cloud, upload to PIMplify, and let AI generate complete descriptions with 1:1 preserved columns.
Click to see 1:1 export, AI enrichment and re-import into SAP Commerce Cloud
You've invested in SAP Commerce Cloud because you need a powerful, scalable, and fully integrated platform to run your digital business. From complex B2B pricing to omnichannel B2C experiences, your commerce engine (the legendary Hybris architecture) is built to handle it all. Your product data is structured, your catalogs are defined, and your transaction capabilities are robust.
Your product managers meticulously structure products in the Product Cockpit, but key marketing fields like description and summary are often left blank or filled with generic text, delaying time-to-market.
Launching new suppliers or product lines is a massive undertaking. The manual effort required to write compelling copy for hundreds or thousands of new SKUs slows your speed to market.
When multiple teams write copy manually, the brand's voice becomes inconsistent across your storefront. This dilutes the customer experience and weakens brand messaging.
Without rich, unique, and keyword-optimized content for every product, you are missing out on valuable organic traffic and the chance to convert browsers into buyers.
PIMplify is an intelligent content engine designed to seamlessly integrate into your existing SAP Commerce Cloud workflow. We don't replace your powerful catalog management; we fuel it. PIMplify takes your foundational product data and uses it to generate high-quality marketing copy, ready for a simple, clean import into your SAP Backoffice.
Export the product data you wish to enrich from your source system—be it SAP S/4HANA, an existing PIM, or even a staging database. All you need is a simple CSV or Excel file.
Upload the file to our secure platform. Instruct our AI to generate rich descriptions, feature bullets, and other marketing copy, using your technical data as the factual foundation.
Download the completed file. Use the standard ImpEx (Import/Export) functionality in the SAP Commerce Cloud Backoffice to update thousands of products with rich, conversion-focused content at once.
Deliver a richer, more consistent content experience across all your channels. PIMplify helps you create the high-quality copy needed to power your B2B and B2C storefronts, mobile apps, and print catalogs.
Eliminate the content bottleneck. Dramatically reduce the time it takes to get new products live in your store by automating the most time-consuming part of the product setup process.
Give your business users a powerful tool to create content without needing deep technical knowledge of the SAP platform. It’s an agile solution that fosters collaboration between your technical and commercial teams.
Our secure, file-based process requires no complex, direct integration with your SAP Commerce Cloud instance. It's a non-invasive workflow that respects your robust architecture and stringent security standards.
The Challenge: A leading manufacturer was migrating to SAP Commerce Cloud to launch a new B2B portal for their 50,000+ spare parts. Their existing data in SAP ERP was purely technical. The task of manually writing customer-friendly descriptions and benefits for every part was projected to take over six months, severely delaying the project's ROI.
The Solution: The project team exported the technical data for all 50,000 parts. Using PIMplify, they translated dense specifications into clear, benefit-oriented descriptions and standardized feature bullets suitable for a self-service B2B portal.
The Result: They generated all foundational content in under a week. The new SAP Commerce Cloud site was fully populated and launched three months ahead of schedule. This led to rapid user adoption and a significant reduction in customer service calls from buyers needing product information.
"SAP Commerce Cloud gave us the transactional power we needed, but PIMplify gave us the content to make it truly useful for our customers. We were able to launch our B2B portal in record time because we automated the biggest manual hurdle in the project."— Head of Digital Commerce at a Global Manufacturer
PIMplify acts as a content "feeder" for your Product Cockpit. You use it to create the rich marketing copy before you finalize the product setup. The generated content is then easily imported into the appropriate attributes of your product models in SAP Commerce Cloud.
Yes. Our AI is specifically designed to take structured, technical data (like specifications, materials, and classifications from your SAP system) and translate it into clear, easy-to-understand, and benefit-focused copy for your customers.
No. That's the beauty of our approach. Because we use a file-based workflow (leveraging SAP's native ImpEx capabilities), there is no deep, complex API integration required. This makes the process simple, fast, and safe, regardless of your level of customization.
PIMplify creates a clear and simple workflow. The technical/data teams provide a clean export of product data. The business/marketing teams use PIMplify to create the content they need. This separation of concerns allows both teams to work in parallel and more efficiently.
Fuel your SAP Commerce Cloud engine with the high-octane content it needs to convert. Schedule a demo to see how you can close the "content-to-commerce" gap and accelerate your digital sales.
PIMplify also offers tailored solutions for other leading PIM systems.
Want to see real-world examples of product enrichment? Explore PIMplify Use Cases →