The AI Tool for SAP Commerce Cloud
Your commerce engine is best-in-class. PIMplify is the AI content engine that fuels it, turning your technical product data into persuasive content that converts.
See PIMplify in Action
Watch this short demo to see how you can go from an Excel export to AI-amplified product data in just a few minutes.
Your Commerce Engine is Best-in-Class. Is Your Content Keeping Up?
You've invested in SAP Commerce Cloud because you need a powerful, scalable, and fully integrated platform to run your digital business. From complex B2B pricing to omnichannel B2C experiences, your commerce engine (the legendary Hybris architecture) is built to handle it all. Your product data is structured, your catalogs are defined, and your transaction capabilities are robust.
But even the most powerful commerce platform is only as effective as the content that populates it. The process of writing thousands of engaging, SEO-friendly, and benefit-driven product descriptions to fill your catalogs is a significant manual bottleneck. This "content-to-commerce" gap slows down your product launches and prevents you from delivering the rich, informative experience your customers expect.
The "Empty Field" Problem in the Backoffice
Your product managers meticulously structure products in the Product Cockpit, but key marketing fields like description and summary are often left blank or filled with generic text, delaying time-to-market.
Slow Onboarding of New Products
Launching new suppliers or product lines is a massive undertaking. The manual effort required to write compelling copy for hundreds or thousands of new SKUs slows your speed to market.
Inconsistent Customer Experience
When multiple teams write copy manually, the brand's voice becomes inconsistent across your storefront. This dilutes the customer experience and weakens brand messaging.
Missed SEO & Conversion Opportunities
Without rich, unique, and keyword-optimized content for every product, you are missing out on valuable organic traffic and the chance to convert browsers into buyers.
PIMplify: The AI Content Engine for Your SAP Commerce Workflow
PIMplify is an intelligent content engine designed to seamlessly integrate into your existing SAP Commerce Cloud workflow. We don't replace your powerful catalog management; we fuel it. PIMplify takes your foundational product data and uses it to generate high-quality marketing copy, ready for a simple, clean import into your SAP Backoffice.
1. Prepare Your Product Data
Export the product data you wish to enrich from your source system—be it SAP S/4HANA, an existing PIM, or even a staging database. All you need is a simple CSV or Excel file.
2. Enrich with PIMplify
Upload the file to our secure platform. Instruct our AI to generate rich descriptions, feature bullets, and other marketing copy, using your technical data as the factual foundation.
3. Import into SAP Commerce Cloud
Download the completed file. Use the standard ImpEx (Import/Export) functionality in the SAP Commerce Cloud Backoffice to update thousands of products with rich, conversion-focused content at once.
Turn Your Powerful Platform into a Persuasive Selling Machine
Fuel Your Omnichannel Engine
Deliver a richer, more consistent content experience across all your channels. PIMplify helps you create the high-quality copy needed to power your B2B and B2C storefronts, mobile apps, and print catalogs.
Accelerate Your Go-to-Market Strategy
Eliminate the content bottleneck. Dramatically reduce the time it takes to get new products live in your store by automating the most time-consuming part of the product setup process.
Empower Your Merchandising & Marketing Teams
Give your business users a powerful tool to create content without needing deep technical knowledge of the SAP platform. It’s an agile solution that fosters collaboration between your technical and commercial teams.
A Simple Workflow That Respects Your Architecture
Our secure, file-based process requires no complex, direct integration with your SAP Commerce Cloud instance. It's a non-invasive workflow that respects your robust architecture and stringent security standards.
How a Global B2B Manufacturer Populated a New SAP Commerce Site in Weeks, Not Quarters
The Challenge: A leading manufacturer was migrating to SAP Commerce Cloud to launch a new B2B portal for their 50,000+ spare parts. Their existing data in SAP ERP was purely technical. The task of manually writing customer-friendly descriptions and benefits for every part was projected to take over six months, severely delaying the project's ROI.
The Solution: The project team exported the technical data for all 50,000 parts. Using PIMplify, they translated dense specifications into clear, benefit-oriented descriptions and standardized feature bullets suitable for a self-service B2B portal.
The Result: They generated all foundational content in under a week. The new SAP Commerce Cloud site was fully populated and launched three months ahead of schedule. This led to rapid user adoption and a significant reduction in customer service calls from buyers needing product information.
"SAP Commerce Cloud gave us the transactional power we needed, but PIMplify gave us the content to make it truly useful for our customers. We were able to launch our B2B portal in record time because we automated the biggest manual hurdle in the project."— Head of Digital Commerce at a Global Manufacturer
Questions from SAP Commerce Cloud Architects & Business Users
How does this fit with the Product Cockpit in the SAP Backoffice?
PIMplify acts as a content "feeder" for your Product Cockpit. You use it to create the rich marketing copy before you finalize the product setup. The generated content is then easily imported into the appropriate attributes of your product models in SAP Commerce Cloud.
Can your AI understand complex, technical B2B products?
Yes. Our AI is specifically designed to take structured, technical data (like specifications, materials, and classifications from your SAP system) and translate it into clear, easy-to-understand, and benefit-focused copy for your customers.
Is this a complex integration project? Our SAP landscape is highly customized.
No. That's the beauty of our approach. Because we use a file-based workflow (leveraging SAP's native ImpEx capabilities), there is no deep, complex API integration required. This makes the process simple, fast, and safe, regardless of your level of customization.
How does this improve collaboration between our technical and business teams?
PIMplify creates a clear and simple workflow. The technical/data teams provide a clean export of product data. The business/marketing teams use PIMplify to create the content they need. This separation of concerns allows both teams to work in parallel and more efficiently.
Your Commerce Platform is Built for Performance. Your Content Should Be Too.
Fuel your SAP Commerce Cloud engine with the high-octane content it needs to convert. Schedule a demo to see how you can close the "content-to-commerce" gap and accelerate your digital sales.
AI Tools for Other PIMs
PIMplify also offers tailored solutions for other leading PIM systems.