The AI Tool for Syndigo PIM
Stop the manual grind of writing product descriptions. PIMplify is the AI tool built for your Syndigo workflow. Enrich your Excel exports with AI and get high-quality content ready for re-import in minutes, not days.
See PIMplify in Action
Watch this short demo to see how you can go from an Excel export to AI-amplified product data in just a few minutes.
Your Data is Ready for Syndication—But is Your Content?
You chose Syndigo's Content Experience Hub (CXH) because it's the leading platform for managing and syndicating accurate, validated product information to thousands of retailers. Compliance with GDSN standards and specific retailer requirements is under full control.
But winning on the digital shelf requires more than just correct master data. It requires rich content: captivating descriptions, benefit-driven bullet points, and SEO-optimized copy that persuades the customer. Manually producing this content for tens of thousands of SKUs is the new, massive bottleneck slowing your growth.
The Manual "Rich Content" Burden
Your team spends countless hours rewriting the same core data into marketing copy for your entire, enormous product catalog.
Inconsistency Across Channels
It's a struggle to ensure a consistent brand voice when content needs to be adapted and delivered to hundreds of different retailers, each with their own unique requirements.
Lost Sales Potential
Products with thin or incomplete marketing content convert poorly. You are leaving revenue on the digital shelf every day this task is postponed.
Slow Response Times
When a retailer suddenly requires new types of content, or you need to launch a new product line, it takes far too long to produce the necessary materials from scratch.
PIMplify: Your AI Content Layer for Syndigo CXH
PIMplify is not a replacement for Syndigo—it's an accelerator. Think of us as a specialized AI layer that builds on top of your well-structured data in CXH. We enable you to scale the production of the very marketing content that Syndigo is built to deliver.
1. Export from Syndigo
Use the flexible export options in Syndigo CXH to pull the products that are missing rich content. You work with the same simple CSV or Excel files you're already used to.
2. Enrich with PIMplify
Upload the file and tell our AI which marketing fields (e.g., Product Description, Feature Bullets) to generate, based on your existing data and brand guidelines.
3. Import into Syndigo
Download the finished file, ready for a seamless re-import. Enrich thousands of products in your CXH and prepare them for syndication to your entire retail network.
Built to Meet the Demands of Enterprise Brands
From Core Data to Conversion
Syndigo is the master of managing your core product data. PIMplify is the master of transforming that data into the rich content that convinces the end consumer and drives sales at your retailers.
Win on the Digital Shelf
Create unique and optimized content tailored to the requirements of Amazon, Walmart, Target, and other key partners. Make your products the obvious choice for the consumer, no matter where they shop.
Scalability for Massive Catalogs
Whether you have 50,000 or 500,000 SKUs, PIMplify is built to handle the task. Stop seeing your catalog size as a limitation for your marketing efforts.
Simple Process, No Complex Integration
Avoid another heavy IT project. PIMplify works via a simple and secure export/import process. This means no expensive API integrations and an implementation time measured in minutes, not quarters.
How a Global CPG Brand Created Unique Content for 50,000 Products Across 12 Retailers
The Challenge: A global CPG brand faced a new mandate from several major retail partners: all products required unique marketing descriptions and at least three benefit-oriented bullet points to remain in the top search category. A manual task for their 50,000 SKUs that was estimated to take 6 months.
The Solution: By exporting their master data from Syndigo CXH, the brand's marketing team used PIMplify to generate tailored content for each retailer. They created specific guidelines for the tone of voice at Walmart, Amazon, and Target respectively.
The Result: The entire project was completed in under a week. The brand met their partners' requirements, saw a 15% increase in online visibility, and freed up their content team to work on the next major campaign.
"For us, Syndigo is about control and distribution. PIMplify became the missing engine to actually create the content at the scale we need. The combination is critical to our e-commerce strategy."— Director of Digital Content at a Global CPG Brand
Frequently Asked Questions from Syndigo Users
Can PIMplify handle our extremely complex product taxonomy?
Yes. PIMplify is taxonomy-agnostic. Since the solution works with your data export, it adapts completely to your unique attribute set and product categories. You decide which data to use as input.
How does PIMplify fit into our syndication workflow?
PIMplify acts as an enrichment step before syndication. You export data for the products you want to enhance, enrich them in PIMplify, and import them back into Syndigo. You then use Syndigo's powerful syndication engine to distribute the new, improved content.
Our data is sensitive. How do you ensure its security?
We understand the demands of enterprise companies. All data is treated confidentially and encrypted. We do not use your data for anything other than generating content for you, and we adhere to strict security standards.
Is this another system our IT department has to maintain?
No, absolutely not. PIMplify is a self-service SaaS solution that requires no installation, maintenance, or technical integration from your IT department. Your marketing and PIM teams can manage it all themselves.
Ready to Fuel Your Syndication Engine with Content That Sells?
Discover how you can go from complete data to converting content in record time. Create a free account and see for yourself.
AI Tools for Other PIMs
PIMplify also offers tailored solutions for other leading PIM systems.