The 30-Character ERP Barrier
SAP and Microsoft Dynamics store cryptic uppercase abbreviations. Sana storefronts display barren product pages that fail to answer buyer technical questions.
Transform cryptic ERP item abbreviations into rich marketing copy, bulleted specs, and SEO metadata via native Sana Admin CSV imports. Protect ERP master data with 0% token markup.
Export from Sana Commerce Cloud, upload to PIMplify, and let AI generate complete descriptions with 1:1 preserved columns.
Export from Sana Commerce Cloud, upload to PIMplify, and let AI generate complete descriptions with 1:1 preserved columns.
B2B manufacturers and distributors choose Sana Commerce Cloud for its real-time ERP integration with SAP (S/4HANA, ECC) and Microsoft Dynamics (365 Business Central, F&SCM, NAV). But relying on ERP item descriptions creates a severe content bottleneck.
ERP item descriptions are limited to 30–40 characters (like 'HEX-SCR-SS-M8-20-DIN933') optimized for warehouse pickers and invoices, not online buyers. Manually overriding 25,000+ items in Sana Admin requires years of manual work, resulting in thin web pages, lost search traffic, and overburdened inside sales desks.
SAP and Microsoft Dynamics store cryptic uppercase abbreviations. Sana storefronts display barren product pages that fail to answer buyer technical questions.
Overriding descriptions manually across 25,000+ SKUs in Sana Admin requires thousands of hours that lean B2B marketing teams simply do not have.
When web product pages lack clear specifications and benefits, customer service and sales reps waste hours answering routine technical inquiries.
Cryptic ERP part numbers generate zero organic search impressions. Potential corporate buyers searching for commercial terms cannot find your catalog.
PIMplify enriches product presentation data safely in Sana Admin, leaving ERP pricing conditions and inventory logic 100% untouched.
Export your product pages spreadsheet directly from Sana Admin (Products > Import & Export > Pages) with Product IDs and URLs.
PIMplify translates cryptic ERP technical parameters into buyer-focused B2B descriptions, bulleted specs, and SEO tags with 0% token markup.
Upload the enriched CSV back into Sana Admin and refresh the product search index. Enriched copy overrides ERP text instantly with zero risk.
Want a fully automated, real-time sync instead of manual files? Connect directly via our REST and GraphQL APIs or Webhooks. If your specific Sana Commerce Cloud instance, internal ERP, or custom setup requires a dedicated connector, our engineering team builds and maintains it for you at no extra cost—while your team can already start enriching immediately today via Excel, CSV, or JSON.
Enrichment targets Sana Admin presentation overrides only. Your core SAP or Dynamics database, pricing logic, and inventory remain completely isolated.
Direct alignment with Sana Admin's import schema (Product ID, Product title, URL, Product description, Meta title, Meta description, Meta keywords).
Access Google Cloud Gemini 2.5 Flash batch compute at cost. Enrich 25,000 industrial items in multiple languages for under €100 in compute fees.
Deploy localized product descriptions across international Sana webstores (EN, DE, NL, FR, ES, DA, SV) while locking industrial specifications.
The Challenge A European B2B distributor with 24,500 active items connected to Microsoft Dynamics 365 Business Central had cryptic 30-character descriptions on Sana Commerce.
The Solution Used PIMplify to batch-enrich 24,500 product descriptions, technical bullet points, and SEO metadata, importing directly into Sana Admin.
The Result Full catalog launch completed in 3 business days. -42% drop in repetitive technical sales calls, -28% decrease in RMA returns, and +215% organic search traffic.
"PIMplify solved our biggest Sana Commerce challenge without touching our Dynamics 365 Business Central ERP. Our Sana storefront now features rich B2B product copy that drove an immediate 42% reduction in pre-sale customer support inquiries."— VP of Digital Commerce, Apex Industrial Supplies
Zero risk. PIMplify works exclusively with Sana Admin presentation data (Products > Import & Export > Pages). Your ERP database, custom tables, pricing conditions, and ATP stock lookups are never accessed or modified.
Sana Commerce Cloud is architected to give Sana Admin product descriptions and page titles precedence over ERP plain-text defaults. When your scheduled ERP sync runs, Sana preserves your enriched marketing content while updating live prices and inventory.
Yes. PIMplify formats descriptions in clean HTML using standard paragraphs, bulleted feature lists (<ul>, <li>), and technical specification tables that render cleanly in Sana Commerce content blocks.
Yes. PIMplify supports all Sana-supported languages (English, German, Dutch, French, Spanish, Danish, Swedish). You can export and enrich localized CSV files for each storefront language profile.
Overcome ERP character limits, eliminate manual Sana Admin copywriting, and provide B2B buyers with rich product storytelling that drives self-service orders.
Combine Sana Commerce Cloud with PIMplify targeted enrichment modules to eliminate manual catalog bottlenecks.
Generate unique SEO copy for 10,000+ Sana Commerce Cloud SKUs.
Boost completeness scores in Sana Commerce Cloud with verified technical specs.
Harmonize raw vendor spreadsheets before importing into Sana Commerce Cloud.
Standardize units, casing, and eliminate duplicates in Sana Commerce Cloud.
Generate high-converting titles and metafields synced with Sana Commerce Cloud.
Calculate cost savings using raw wholesale compute vs legacy Sana Commerce Cloud add-ons.
PIMplify also offers tailored solutions for other leading PIM systems.
Want to see real-world examples of product enrichment? Explore PIMplify Use Cases →